What is the Meta Robots Tag?

The meta robot tag is the tag that we add to certain pages in the <head> portion of the HTML. It is used to denote how search engine crawlers can behave as they enter a web page. In this way, you might query the search engines not to follow the links found on the website (nofollow), not to the index (noindex) or not to the cache (nocache) of the page. 

The Meta Robots tag is of great benefit for maximizing the use of your relation juice, since you would be able to determine which pages to or from which to pass authority. Carefully chose the tags to be used in each scenario as this has a direct effect on the optimization of your juice connection.
Meta Robots Tags

Types of Meta Robots

You may add a variety of types of meta robots to a web page. Here you have a list of the most important meta tags and their context.

Index= This tag helps search engines to index the page. It comes by default, so if you’re OK for search engines to find and follow your pages, you don’t need to contact them. 

Noindex= prevents search engines from viewing a page on their SERPs (Search Engine Results Pages). 

All= As described above, this tag allows search engines to index a page and to follow its links. “All” is equivalent to “follow index.”

Noimageindex= The search engines are forbidden from viewing an image on their search pages. But if the picture gets a connection, Google will keep indexing it so, in this situation, it’s best to assign an HTTP X-Robots-Tag to the header.

None= Its aim is to ask search engines not to index or follow a link on that page: noindex and nofollow. They’re told not to respond when they see the page. 

Follow= This robot tag encourages Google to follow the links on the article, regardless of whether they are “index” or not. 

Nofollow= Query search engines not to pursue any links from the list. 

Noarchive= This prohibits search engines from viewing the cache on the website (information would not be saved on the user’s browser for possible visits). 

Nocache= Same as the previous one, except for MSN/Live only. 

Nosnippet= Don’t let the snippets show on the SERPs, and it also prevents the generation of the cache. 

Noodp= While it no longer exists, it was used to discourage search engines from using the description. 

Noydir= Forbids Yahoo! from using the definition in its directory as it will be seen in the search results (it is not used either, although you may come across it). 

What is the Meta Robot Tag Most Widely Used?

If you don’t have a meta robot tag on your web page, Google can index and track the page by example. It’s like you’ve already been given a “index, follow.” Below are few examples of the most widely used tag combinations. 

“Index, follow” – “index the SERP web page and follow the links” 

“Index, nofollow” – “Index the page, and do not follow the links” 

“No Index, follow” – “Do not index a page, but follow a link” 

“No index, no nolow, no-cache” – “Do not index, do not follow and disable page caching.” 

When using the Meta Robots tag, you must ensure that the guidelines provided on the current page are compatible with the Meta Robots tag defined on the linked pages. For example, if you want to add “index, follow” to the current tab, the outgoing pages should be indexable and never have a “noindex” tag in their meta robots.

How to Check the Meta Robots Tag is Implemented Correctly?

After you have applied the meta robot tag to your pages, it can be difficult to verify if this assignment has been carried out correctly, particularly on large websites. It is recommended to use a web crawler, such as FandangoSEO, for this reason. If you’ve scanned the tab, you’ll be able to see your index and noindex pages as well as if you’ve got pages blocked by robots.txt. Through checking URL lists with various identifiers, you will make sure that you do not hide related pages in search engines.

The use of rel nofollow

When you use the Meta Robots name, you want to allocate the rule that better fits most of the links found on the list. That said, we sometimes come across links with any loophole if you don’t want to apply the general rule. You should use the rel nofollow in that situation. For example, if you have the “index” meta robot tag, follow it on a list, but you have unique links that you don’t want search engines to follow, insert the rel “nofollow” attribute.
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